The Ray White Story.
Ray White: A Legacy in Australian Real Estate
Ray White is a leading name in Australian real estate, offering expertise in buying, selling, renting, property management, and development. With specialised branches for home loans and insurance, our reach extends across every corner of the industry. Generating over $27 billion in annual sales, we are one of the most influential voices in Australian property.
At the heart of this success is Ray White Surfers Paradise, the largest branch in the entire network. Spanning the Gold Coast and beyond, our team continues to set industry benchmarks.
Our story began over 110 years ago in Crows Nest, Queensland—growing from a small operation into a global real estate powerhouse.
Humble Beginnings
In 1902, Ray White moved to Crows Nest, Queensland, after his family’s business venture failed in the remote west. With determination, he set up shop in a disused railway shed, selling anything the local community needed—pianos, buggy harnesses, stoves, and more.
On December 7, 1907, he held his first land auction, selling 12 buildings on the Nokomis Estate. This moment marked the beginning of a tradition that remains at the core of Ray White’s success today.
Expanding into insurance sales and growing his network, Ray White’s reputation flourished. He took his rural connections and people-first approach to Brisbane, laying the foundation for a real estate dynasty that would grow into Australia’s most recognised name in property—spanning the nation and reaching markets worldwide.
The Surfers Paradise Connection.
For over 30 years, Ray White’s central Surfers Paradise Office - home of Ray White Projects on the Gold Coast - has been the top performer in international sales within the entire Ray White network. With its central location in the fastest growing suburb in the country and the most searched postcode in Queensland nationally for property purchasers, Ray White Projects Gold Coast is intrinsically embedded in the growth of the Surfers Paradise Skyline.
With links to Ray White Projects offices nationally and internationally, we’ve built a global network that offers unparalleled opportunities for both buyers and investors.
Our dedicated team serves the region from central Qld through to Northern New South Wales, ensuring that we remain deeply connected with the local community while expanding our reach.
At Ray White Projects Gold Coast, we don’t just focus on real estate; we focus on people-first values and continuous growth. Through ongoing professional development and training, we ensure that every team member delivers the highest level of service and results for our clients.
The Ray White story has been unfolding for over a century, and we believe the best chapters are still ahead. Ready to be a part of it? Contact us today to get started.
